KFine

Resume

Resume

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Experience

MRM//McCann, 8/2016-Present

Sr. Copywriter: Conceptual copywriting for Great Wolf Lodge. Work includes branding, TV, digital video, social.

Copywriter: Strategic digital copywriting for USPS and Choice Hotels

Bai Brands, 4/2015-8/2016

Copywriter: Sole copywriter for the rapidly growing brand. Responsible for all brand copy including OLA, Point of sale displays, out-of-home experiences and social media content.

SapientNitro, 6/2014- 4/2015

Junior Copywriter: Clients include Dunkin’ Donuts, Baskin-Robbins, Webster Bank, Citizens Bank, Travelers Insurance,  US Bank and Jeep

Spiceworks, 5/2013-5/2014

Community Management intern, Community Manager: Contribute to, expand and maintain community of 2.5 million IT professionals. Launched “Interview with an IT author,” “This Week in Tech History” and a weekly news round up “What You Missed This Week” series, which garnered up to 400% more page views than average posts. Contributed to the development of a marketing plan around System Administrator Day.

Awards

Webby - Nominee

Effie - Finalist

DMA Echo - Silver

Gold Ink Awards - Gold

Hatch Award - Bronze

Skills

  • CMS- WordPress, Drupal, Blogger, SquareSpae

  • Creative Suite

  • AP Style

  • Microsoft Office

  • SEO

  • French, with a Texas accent

Education

The University of Texas at Austin
Bachelor of Journalism, Multimedia concentration

Activities

Big Brothers Big Sisters of New York, 5/2017- Present